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STRAIGHT FORWARD YEAST Would you like your horse to digest his feed more efficiently? Natural live yeast can help your horse to get more out of the food he is eating. By increasing the ability to utilise fibre and by helping to support a healthy gut environment, the addition of Straight Forward Yeast will help to maintain condition, support growth, improve performance and benefit broodmares. The addition of live yeast to a horse’s diet will help to improve fibre digestibility. This literally means that the horse will be able to get more out of the fibre (forage) he is eating, so depending on the circumstances, hard feeds and concentrates could be reduced. Straight Forward Yeast is particularly recommended for the following: Horses lacking condition and older horses – yeast will help to improve food utilisation so that the animal can maintain condition without extra feeds. Performance horses – helps to reduce fatigue and improve recovery times. By helping to maintain the natural microflora in the gut it will counteract some of the effects of a high starch diet. Growing youngstock – by increasing food utilisation growth rates can be improved Broodmares – yeast can help improve digestibility of calcium, phosphorus and protein which is particularly important during the last trimester. Lactating mares – increased milk production PRODUCT INFORMATION Suitable for: all horses and ponies, including broodmares Package size: 1kg Days supply: A 1kg container will last 100 days when fed at 10g per day.
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STRAIGHT FORWARD CONDITIONER Does your horse need a little extra to keep him looking really well? Nutritionally much can be done to ensure your horses 'look well' and maintain their vitality and sparkle whatever their lifestyle. A gleaming coat represents the horse's inner-health, and no amount of grooming will compensate for a poor diet. By adding specific ingredients to your horse's feeding regime you can be sure that he is in perfect condition throughout the year. Straight Forward Conditioner is designed to keep your horse at the top of his form, with a calm temperament. It provides carefully balanced vitamins and minerals blended with a very generous 8% oil, rich in essential Omega 3 fatty acids for a glossy coat and healthy skin. The formula also contains high levels of Biotin, for good hooves and increased levels of Vitamin E to maintain a healthy immune system. Straight Forward Conditioner is suitable for all horses, and highly recommended when preparing them for competition or sale. It is ideal for topping-up the diet, ensuring that the horse is receiving everything he needs. Packed into a 20kg bucket, these granules are very economic to feed to groups of horses, making this product ideal for studs, yards and riding schools. Notes: Straight Forward Conditioner is the new improved Super Horse Addex, previously sold under the Denis Brinicombe brand name. With a sales history of over 20 years, this is a tried and trusted formula used by a huge number of horse owners, producers and breeders across the country. PRODUCT INFORMATION Suitable for: all horses and ponies Appearance: a rich oily meal Package size: 20kg Days supply: 20kg will last 5 horses for approximately 6 weeks, or 5 ponies for 12 weeks
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STRAIGHT FORWARD SEAWEED Would you like to include a natural source of vitamins and minerals in your horse’s diet? Provides premium quality kelp, harvested fresh from the Norway coast. Modern processing techniques ensure that there is maximum preservation of vitamins and trace elements. Traditionally fed for hoof and coat condition, Seaweed is now recognised as a valuable, bio-available source of nutrients.
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STRAIGHT FORWARD GARLIC Would you like to support all round good health? It is important to remember that garlic does not just have a culinary use, but is actually the most widely used medicinal herb with a very impressive history. The use of Garlic is mentioned in the Bible, featured in many ancient Egyptian remedies, and was first mentioned in Chinese medicine in AD 510. The famous scientist, Louis Pasteur, confirmed the anti-bacterial action of garlic in 1858. Garlic was recognized as such an important medicine that during the great Plague of London, its price was higher than that of gold! Garlic contains a range of important vitamins and trace elements, but it is the sulphur rich compound, Allicin, which is thought responsible for most of its beneficial properties. Garlic is a useful herb for boosting health and vitality, and is particularly recommended for horses prone to a sensitive respiratory tract and to support the immune system. Straight Forward Garlic provides very high quality, human grade granules, produced from the garlic clove, not the skin, for extra strength. PRODUCT INFORMATION Suitable for: all horses and ponies Appearance: extra fine golden granules with a strong aroma Days supply: 30g per day
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STRAIGHT FORWARD DEVON BANK Help your horse to really enjoy his feed, as well as benefit from it. We have given our trade marked herbal formulation the name 'Devon Bank', after the famous natural hedgerows that grow in the Devon countryside, the origin of Brinicombe Equine. In Devon, a bank is the name for the traditional earthy banks, topped in hedging which border fields and farmland. Many of the banks that exist today are over 800 years old. Devon soil is very fertile, and the warm, damp climate is a haven for plant species. The bank creates its own micro-environment, well drained and sheltered, enabling many herb species to flourish amongst the hedging. Unfortunately, few animals still have access to this wonderful source of nutrients, so we have produced a specific blend of dried herbs to recreate this natural feast, and made it available 12 months of the year. Devon Bank includes recognized herbs that offer a broad range of nutritional properties to support the whole body. It is therefore particularly useful for horses 'off form' and its delicious aroma will encourage a horse off his feed to eat-up. PRODUCT IFORMATION Suitable for: all horses and ponies Appearance: cut dried herbs with a delicious minty aroma Package size: 500g Days supply: 500g will last 50 days when fed at 10g per day
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STRAIGHT FORWARD MSM Would you like to support your horse as he gets older? MSM (methylsulphonylmethane) is now widely used in veterinary and human care. MSM is a source of bioavailable sulphur, one of the most important minerals in the horse's body, which is particularly used for soft tissue (tendons, ligaments, muscles), circulation, hooves, and skin. It is particularly recommended for horses with soft tissue damage and to support comfortable and flexible movement in older age. MSM may vary in quality and purity depending on the source. Straight Forward MSM is manufactured in Canada by distillation to ensure a high quality feed product with no risk of contamination. As pure MSM has a naturally bitter taste, we have carefully blended it with dried mint leaves to create a delicious aroma and improved palatability. PRODUCT INFORMATION Suitable for: all horses and ponies Appearance: white granules with dark flecks of mint leaves Package size: 750g Days supply: 750g will last 60 days when fed at 12g per day
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STRAIGHT FORWARD DICAL Does your horse need support during growth, lactation or pregnancy? Calcium and Phosphorus are considered the most important minerals in the body. They are essential for creating the skeleton, giving bones their size and strength, but also for teeth and milk production. It is therefore essential that youngstock, and pregnant and lactating mares, receive adequate amounts of calcium and phosphorus. Calcium also has other important roles to play. It is an important electrolyte, essential for nerve and muscle function, and supports the role of many hormones and enzymes. Calcium and phosphorus must be provided in the diet at the correct ratio for maximum absorption. The horse needs approximately twice as much calcium per day than phosphorus, and di calcium phosphate provides this optimum ratio. Should the diet contain more phosphorus than calcium, in the long term this will cause diseases linked to calcium deficiency, such as weak bones and poor muscles. For most adult horses in light work, on a high forage diet, their calcium and phosphorus requirements will be met. A traditional diet based on straights tends to be very low in calcium. Oats are a poor source, and bran contains phytates, which prevent the body's ability to absorb calcium and phosphorus. This is particularly important for performance horses, whose diets tend to be lower in forage, but they have a greater need for calcium to support muscle function. Straight Forward Dical is recommended to correct the levels of calcium and phosphorus in the diets of growing stock, pregnant and lactating mares and competition horses fed a cereal-based diet. PRODUCT INFORMATION Suitable for: all horses and ponies, particularly brood mares and youngstock Appearance: white, dust-free powder Package size: 2.5kg Days supply: 2.5kg will last 33 days when fed at 75g per day
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STRAIGHT FORWARD MOLASSES Would your horse benefit from a moist, sweetened hard feed? Straight Forward Molasses is naturally produced from sugar cane during the production of sugar. It is mainly recognized for its sugar content, which is approximately 46% sugar, but it is also a useful source of B vitamins and trace elements. It's sweet taste makes an ideal supplement for fussy eaters, encouraging horses to eat up their feed. It may also be used as a source of energy for ailing horses. For those that make their own home mixes, Straight Forward Molasses may be incorporated into the mix to help reduce dust. Straight Forward Molasses is easy to pour and mix with feed. It could also be mixed with water and sprayed over hay to improve consumption by picky eaters, or horses that lose their appetite while away from home. Diluted molasses should be used within 48 hours to prevent fermentation. PRODUCT INFORMATION PRSuitable for: all horses and ponies Appearance: brown syrupy liquid with a sweet smell Package size: 5lt Days supply: 5lt will last 83 days when fed at 60ml per day Notes: A 30ml pump dispenser is available to purchase separately
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STRAIGHT FORWARD MINT The natural way to soothe the digestive system and boost appetite. Dried mint leaves have a wonderful aroma which is favoured by horses. For this reason, Straight Forward Mint is ideal for adding to the feed of fussy eaters, and is a useful way of disguising unpalatable medication. However, Mint has more to offer than just its flavour. Mint contains the important volatile oil, Menthol, which actually helps to stimulate the digestive system, and therefore promote appetite. Menthol helps to soothe the stomach, and may support the digestive system by maintaining gas production, particularly useful while grazing lush grass. Mint is also recommended for a healthy respiratory tract. Straight Forward Mint provides, high quality, dust free mint leaves which may be added to any ration PRODUCT INFORMATION Suitable for: all horses and ponies Appearance: dark green cut leaves with a strong aroma Package size: 500g Days supply: 500g will last 40 days when fed at 12g per day
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